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Jessica is a recognized fitness business consultant and strategist focusing on transforming businesses from overwhelmed to organized. Her international presentations, workshops, certifications, and consultations underscore her commitment to helping fitness professionals and businesses realize their full potential. When Jessica takes the stage, she’s sharing fresh ideas and inspiration that spark positive change. Jessica’s international presentations and consultations are about growth, career transformation, overall wellness, and making fitness a joyful journey. Her expertise spans education, program and instructor development, and brand evolution, making her a key player in elevating the industry. Jessica also played a pivotal role in developing the Mental Well-being Association’s certification for Fitness Professionals., always striving to bring a holistic approach to wellness that’s as uplifting as it is effective.
Jessica has presented at prestigious events like IDEA World, Fitnessfest ACSM Health & Fitness Summit, SCW Mania, AsiaFit, and more. She has worked with brands such as FIT4MOM, SFR, BOSU, Lebert Fitness, Savvier Fitness, SCW Fitness, FitSteps, canfitpro, IDEA, and VIBES music. She also has written content for the IDEA Fitness Journal, canfitpro Magazine, Mental Well-being Association, FIT4MOM, Motherly, and more.Â
Dr. Erin Nitschke, NSCA-CPT, NFPT-CPT, ACE Health Coach, ACE-CPT, Fitness Nutrition Specialist, Therapeutic Exercise Specialist, Pn1, FNMS, and DSWI Master Health Coach, is a seasoned college professor in health and human performance. She is a nationally recognized presenter, industry writer for IDEA, NFPT, Fitness Education Online, and Youate.com, and an active member of the ACE Scientific Advisory Panel. With extensive experience in health and exercise science, Erin specializes in holistic, evidence-based approaches to wellness. Her passion lies in empowering individuals to lead healthier, more vibrant lives through personalized coaching. Erin’s philosophy centers on education, accountability, and sustainable behavior change—guiding clients to achieve long-term success in nutrition, fitness, stress management, and overall well-being. To connect with Dr. Nitschke, email her at erinmd03@gmail.com or on Instagram: @nitschkeerin
Kathleen Ferguson, a distinguished USC graduate and seasoned leader, boasts an impressive 14-year track record in steering business development and partnership initiatives across the health,
fitness, and wellness landscape. Her expertise spans diverse realms, including B2B, Personal Trainer/Health Coach, and D2C spaces, where she consistently achieves outstanding outcomes. Notably contributing to renowned brands such as IDEA Health and Fitness Association, Oxygen Magazine, and Athletech News, Kathleen’s strategic acumen played a pivotal role in crafting solution-oriented product offerings for Athletech News.
Al Mendoza has almost 25 years of accomplishments in franchise development specializing in the Southwest U.S. and Asia Pacific. He has earned a reputation as an accomplished financial analyst, deal maker and detail-oriented executive with an expertise in mergers/acquisitions, lead generation, new business development and sales strategies. He led the efforts for Master Franchise sales in India, Vietnam, South Korea, Philippines and Mexico. Al presently serves as Senior Partner and Co-Founder of ZGrowth Capital.